Evan Shapiro
Based in the US, Evan Shapiro is the Media Industry’s official Cartographer, known for his well-researched and provocative analysis of the entertainment ecosystem in his must read treatises on Media’s latest trends and trajectories.
Appears in 98 Episodes
REGIFTED: INSIDE THE MIND OF A CREATOR WUNDERKIND
Happy Summer Break from The Media Odyssey podcast! 244 million followers and a six-month content calendar: Jordan Schwarzenberger explains why showing up daily is the...
REGIFTED: IS 2026 MEDIA'S DARK AGES
Happy Summer Break from The Media Odyssey podcast! CES isn’t about gadgets anymore, but who controls the interface between audiences, data, and distribution. Welcome...
REGIFTED: WHO WILL WIN 2026?
Happy Summer Break from The Media Odyssey podcast! The media industry isn’t heading for a clean recovery but bracing for another year of pressure, recalibration, and ...
REGIFTED: FRONTLINE PUTS PBS ON YOUTUBE
Happy Summer Break from The Media Odyssey podcast! Public service media isn’t outdated, instead, it’s fighting for relevance, trust, and survival in a fractured globa...
H1 2026 PART 2: BUBBLES, BALLS, & BIG AGGREGATION
Two-thirds of the world watches more video on their phone than on TV, TikTok is beating Netflix in most markets under 55, and traditional media is ignoring 60% of its ...
H1 2026 PART 1: BUBBLES, BALLS, & BIG AGGREGATION
AI infrastructure is now two-thirds of US GDP with 90% of companies investing in it reporting almost no ROI, and the media industry is frozen in place waiting for a me...
THE ART OF THE CAREER PIVOT
We’re back with another Media Odyssey LIVE! In this episode, Evan and Marion are joined by former media executives Tony Goncalves and Ami Angelowicz to discuss how to ...
MEDIA SHARK WEEK
Comcast is splitting in three, Fox just bought Roku for $22 billion, and the Paramount-Warner merger still hasn't closed. Welcome to Media Shark Week. This episode of...
VERTICAL PREMIUM TV: THE NEXT BILLION DOLLAR IDEA?
The growing vertical video landscape has potential far beyond microdramas. Two TV veterans just built the studio to take vertical premium all the way with true crime, ...
BLUEY, LEGO, AND CROSS GENERATIONAL FANDOM
Two nearly century-old brands. One brand-new animated series. And a first-of-its-kind partnership that's never been done before. This special episode of the Media Odys...
AI SLOP, GATEKEEPERS, AND THE KID'S MEDIA CRISIS
Demand for high-quality kids' content has never been higher, but the supply has never been more broken. And YouTube, the most powerful kids' platform on Earth, is run...
THE WHOLE CONSUMER: A CARTOGRAPHER'S BLUEPRINT
59% of people now watch video on their phone first. If your content strategy doesn't account for that, Evan Shapiro has a message for you: you're already losing. This...
VALERIE'S PLACE WITH VALERIE BERTINELLI
Valerie Bertinelli has been a content creator since she was 12 years old. She just stopped asking permission to make the shows she wants. This episode of the Media Ody...
THE CLIP ECONOMY & HOW TO COVER A WORLD CUP WITHOUT BUYING RIGHTS
1.7 million subscribers. A Global deal. Live Bundesliga rights. And a studio in Brooklyn for the World Cup. The Overlap built it all without owning a single match. Th...
MEDIA M&A MANIA
Full Disclosure meets Media Odyssey in this crossover episode of The Media Odyssey podcast with Roben Farzad, host of Full Disclosure on NPR and former Wall Street rep...
THE FILMTOK EFFECT: BONUS EPISODE
Eight episodes, $25,000, 2 million views. One indie creator just proved you don't need a studio, a streamer, or a greenlight to break into the fastest-growing format i...
THE NEW PRODUCTION PLAYBOOK
10 billion views. 200+ episodes. A Random House deal and a streamer announcement incoming. Toonstar built it all without asking anyone's permission. Welcome to this e...
UPFRONT 2026: THE CROWN JEWEL OF TV ADS
Pure play digital is now capturing 75% of every US ad dollar and 60% of that goes to just three companies. What's left for everyone else? This episode of the Media Od...
THE FAN-FUNDED FILM REVOLUTION
What if fans could own a piece of the films they love and get paid when they hit? One company is making it happen, and Hollywood gatekeepers are not invited. Welcome ...
WHAT’S THE MATTER WITH KIDS…CONTENT, THE AI LOOP, AND FRANCE TV UNDER THREAT
Five companies just committed $725 billion to AI in a single year. Meanwhile, kids content is in freefall and the people who can least afford it are paying the price. ...
