Evan Shapiro
Based in the US, Evan Shapiro is the Media Industry’s official Cartographer, known for his well-researched and provocative analysis of the entertainment ecosystem in his must read treatises on Media’s latest trends and trajectories.
Appears in 22 Episodes
PREDICTING THE UPFRONTS
Is Digital Still A Safe Bet? From economic uncertainty to the rise of connected TV, Evan Shapiro and Marion Ranchet predict a more cautious, data-driven Upfronts seaso...
TAKING A CLOSER LOOK AT: Comcast & Canal+
In Episode 14 of The Media Odyssey, Marion Ranchet and Evan Shapiro conduct a deep dive on the evolving strategies of Canal+ and Comcast. Canal+ stands out for its glo...
FIXING TV'S UX
In this episode of The Media Odyssey podcast, Evan Shapiro and Marion Ranchet dive into the frustrating user experience of streaming platforms and the growing crisis i...
SIZING THE CONTENT ECONOMY - Live from MIP London!
In this FIRST EVER live recorded episode of The Media Odyssey at MIP London, Evan and Marion dive into the evolving landscape of the content economy, the impact of str...
CHATTING AT SXSW: Lydia Daly | Paramount
In this episode of "Chatting at SXSW", Evan Shapiro speaks with Lydia Daly, EVP, Head of Advertising Research and Insights at Paramount, about how brands navigate the ...
CHATTING AT SXSW: Mike Sid | Ateliere
Mike Sid (Senior Business Acceleration Office at Ateliere) joins Evan Shapiro at SXSW 2025! The conversation touches on the evolving media landscape, emphasizing how ...
CHATTING AT SXSW: Ruth Berry | ITV Studios
In this episode of "Chatting at SXSW", Evan Shapiro interviews Ruth Berry, President of Global Partnerships & Zoo 55 at ITV Studios, about the network's evolving conte...
CHATTING AT SXSW: Steve Bagdasarian | Comscore
On this episode of "Chatting at SXSW", Evan Shapiro sits down with Steve Bagdasarian, Chief Commercial Officer of Comscore. They discuss the shift from traditional bro...
CHATTING AT SXSW: Nicki Sheard | BBC Studios
In this episode of "Chatting at SXSW", Evan Shapiro speaks with Nicki Sheard, CEO of Brands and Licensing at BBC Studios, about how the company monetizes its vast cont...
SUPER BUNDLING
HOW IS BUNDLING RESHAPING MEDIA TODAY?In this episode of The Media Odyssey, hosts Evan Shapiro and Marion Ranchet dive deep into the world of subscription bundling wit...
MEASURING TV TODAY
WHAT ARE THE METRICS THAT MATTER NOW? Evan Shapiro and Marion Ranchet dive into cross-platform measurement, the top priority for ad buyers in 2025 and a growing challe...
YOUR BRAIN ON ADVERTISING
On this special episode of The Media Odyssey, hosts Evan Shapiro and Marion Ranchet sit down with Tony Marlow, Chief Marketing Officer at LG Ad Solutions, to explore t...
EARNINGS SEASON
DISNEY, GOOGLE & SPOTIFY, OH MYMarion Ranchet and Evan Shapiro dissect Disney, Alphabet/YouTube, and Spotify’s 2024 earnings, exploring Disney's struggle for streaming...
SPORTING LIFE
FLY, EAGLES FLY!After an electric Super Bowl victory, Marion and Evan return to their mics to explore how streamers like Netflix and Amazon are shifting to mass-market...
OVERCOMING FEAR OF FINDING OUT WITH CHANNEL 4
BROADCASTERS x YOUTUBE In this special episode of The Media Odyssey, Evan and Marion welcome their first-ever guest, Matt Risley, Managing Director of 4Studio at Chann...
WHY NETFLIX WILL STOP REPORTING SUBS
TMO listeners receive a 100£ discount when they register for MIP London using the promo code: MLONDAUOVIS-CClick HERE to get your ticket to the show TODAY!In this epi...
MERGING AHEAD
Place your bets! FUBO-HULU ante up in the battle of streaming. Will ROKU cash out and sell? Will Apple ROLL THE DICE and hit the table? Who's ALL IN and who's BLUFFING...
PREDICTING 2025 MEDIA (PART 2)
2025 is about In-Game Ads & The Creator Economy. McDonalds, Chick-fil-a and Duolingo are the Creators we never knew we needed.Tune in for PART 2 of Evan Shapiro and Ma...
RECAPPING CES 2025: BONUS EPISODE
Martha & Mergers & Media, Oh My! From the market maneuvers of Fubo and Disney to Evan's presentation alongside Martha Stewart and much much more. In this BONUS EPISODE...
PREDICTING 2025 MEDIA (PART 1)
Is YOUTUBE the new GOLD STANDARD of Entertainment? The Hard Bundle Strikes Back? Is JAKE PAUL the new BRAD PITT? This two-part discussion kicks off with hosts Evan Sh...
WRAPPING 2024 MEDIA
In the inaugural episode of The Media Odyssey, Evan Shapiro and Marion Ranchet delve into the evolving dynamics of the global media landscape. With Evan representing t...
The Media Odyssey with Evan Shapiro & Marion Ranchet debuts on January 2nd!
Announcing The Media Odyssey, a podcast with Evan Shapiro & Marion Ranchet. Each week, two of media’s most influential thinkers take on the hottest media topics with t...